Training Sessions

Our "Marketing 101" course equips MNCOs with foundational knowledge by covering essential topics such as the 4 Ps of marketing, marketing funnel strategy, and key industry principles. This training provides the tools and insights necessary to build effective, results-driven marketing strategies. 

(.5 hours)

We train clients on effective Branding protocols and techniques that strengthen their brand identity and ensure consistency across all touchpoints. By focusing on core messaging, visual cohesion, and brand positioning, we help them enhance their overall marketing strategy to resonate with their target audience and drive long-term success.

(.5 hours)

We train clients in developing and implementing comprehensive Marketing Plans by guiding them through key elements such as market analysis, SWOT assessments, and effective segmentation and targeting strategies. Our approach ensures that clients create data-driven, actionable plans tailored to their goals, maximizing impact and aligning with their overall business objectives.

(2 hours)

 Our ROI Analysis training empowers MNCOs to make data-driven decisions by providing them with the skills to measure the effectiveness of their marketing campaigns and allocate resources more efficiently. 

(1 hour)

 By providing comprehensive training on Market Analysis techniques, including target audience segmentation and industry trend identification, we can equip MNCOs with the essential tools to develop effective marketing strategies.

(1 hour) 

 Our training in Developing Marketing Strategies provides clients with the tools and knowledge to create comprehensive and effective marketing plans that align with their business objectives and target audience. 

(1 hour)

Our comprehensive Social Media Marketing services complete a full audit of your State's social media platforms and help you reach your target audience on social media platforms, increase brand awareness, and drive conversions through targeted and engaging ads.

(2-8 hours)

We provide comprehensive training on integrating Digital Marketing into States' marketing strategies, using data-driven insights and innovative techniques to enhance online visibility, engage target audiences, and drive measurable results.

(.5 hours)

We train States to seamlessly integrate Sports Marketing into their overall strategy by leveraging the emotional power of sports to drive engagement, build brand loyalty, and maximize ROI through data-driven insights and creative storytelling.

(.5 hours)

We train clients to effectively incorporate Out-of-Home (OOH) Marketing into their overall strategy, leveraging high-visibility placements to engage target audiences in real-world environments. By focusing on location-based targeting, creative execution, and integration with digital campaigns, we ensure clients maximize their brand's reach and impact.

(.5 hours)

 By understanding the intricacies of Acquisition & Procurement Regulations, MNCOs can ensure that their marketing activities comply with legal requirements, mitigating risks and protecting their business reputation.

(1 hour)

Our training in Administering a Marketing Budget equips MNCOs with the skills to fully comprehend and execute their VAMP, FARC, SMSP, and SRSC funds.  By understanding how to manage their marketing budgets efficiently, MNCOs can make data-driven decisions to prioritize high-impact campaigns.

(1 hour) 

Our Contracting 101 training empowers MNCOs to confidently create and execute marketing contracts, ensuring they effectively manage vendor relationships and resources. Mirroring the DoD's Operational Contracting Support Course, this training provides a comprehensive understanding of contracting processes, enabling MNCOs to become contracting experts. By mastering these skills, they can seamlessly integrate contracting into their marketing strategy, ensuring compliance and maximizing the efficiency of their campaigns.

(2 hours)

Our training on Processing a Request for Marketing Support equips MNCOs with the skills to efficiently handle and fulfill marketing requests, ensuring seamless coordination with 79Ts in the field. By streamlining communication and resource allocation, this training enables MNCOs to fully support 79Ts in executing mission-critical marketing strategies that drive recruitment success. 

(1 hour)

Our training on Managing a Marketing Event empowers MNCOs to plan, execute, and evaluate events that align with their broader marketing strategy. By focusing on effective event promotion, audience engagement, and post-event analysis, we ensure that these events drive brand awareness and support key recruitment objectives.

(.5 hours)

 Our training in Direct Mail (D-Mail) Marketing helps MNCOs integrate personalized direct mail campaigns into their overall marketing strategy, targeting specific audiences with tailored messages. By focusing on design, delivery timing, and response tracking, we ensure that T-Mail campaigns enhance recruitment efforts and drive measurable results.

(.5 hours)

Our training on Developing PPI Items teaches MNCOs how to design and source high-impact swag that aligns with their marketing strategy and resonates with target audiences. By equipping MNCOs to fully support 79Ts in the field with effective, mission-driven promotional items, we help enhance recruitment efforts and reinforce brand messaging.

(1 hour)

Our training on SRSC equips MNCOs with the knowledge to strategically allocate their SRSC budget, ensuring efficient spending on printed materials that directly support 79Ts in the field. By teaching them how to order the right assets and leverage photography and video support, we enable MNCOs to build brand awareness and enhance their overall marketing strategy.

(.5 hours)